Create and Transform Critically: Design Responsibility and Commitment

Abstract

The design, in sustainability territory, faces various conditions of development, so it must analyze the conditions under which they carry out their projects to create and transform into an environment where good design has the innovation, competitiveness and environmental awareness as added values. The contemporary design considerations refer to the impact that each of the products involved in the environment and quality of life of human beings directly or indirectly. The design project and therefore its methodology should include, in addition to the resources that are used, how they are processed and how is reused, recycled or disposed of, without forgetting the importance of meeting the needs of functionality objects and materials, the efficiency of space, simplicity and clarity of graphical or visual communication. The design has become voracious eater that feeds on open markets, regardless of user or recipient, regardless of how their actions affect the environment. One of the great dangers of the new political design is precisely the increased production of useless objects in total obstruction of the market, generating expectations of consumption objects at some time become deadly elements to the environment. A critical judgment about good design would reduce rather than expand, the return to ideas that less is more, simplicity versus complexity, simplicity over saturation, use of resources rather than waste, face reality or fiction, a challenge of sustainability for architectural, industrial and graphic designers.